Internet Marketing ABC

Google Analytics will get a lot better soon. This new feature is called “Intelligence” and will show up in Analytics accounts over the next few weeks. It will basically alert you of significant changes – for example, if a new blog post that you published has a much higher (or lower) on-page time rate (which would be an indication of higher engagement, because people spend more time on that page). This is great feedback for you, because you know that your audience either wants more of this (if they spent more time on the site) or isn’t interested in this (if they spent less time).
There are different things that Intelligence tracks, not just on-time site. You can also create email alerts, so that you don’t even have to log in, but automatically know when something significant happened. Very cool, very neat. Can’t wait to see it in action.

Watch the video below for more details: